by lumiq | Sep 15, 2025 | Uncategorised
How AI & Generative Search Are Changing the Game SEO Isn’t What It Used to Be Search Engine Optimisation (SEO) has always been an evolving field — but 2025 marks a radical shift. With the rise of AI-driven search engines, particularly Google’s Search Generative...
by lumiq | Sep 15, 2025 | Uncategorised
First Impressions Happen Fast — and Online n 2025, your website is more than a digital business card — it’s your sales rep, customer service assistant, brand showroom, and marketing hub all rolled into one. And if it’s underperforming, everything else in your...
by lumiq | Sep 15, 2025 | Uncategorised
Scroll-Stopping Starts with the Right Format It’s official — vertical video is king. Whether you’re on Instagram, Facebook, TikTok, YouTube Shorts, or even LinkedIn, the algorithm is rewarding one thing above all: short-form, mobile-first, vertical content. But with...
by lumiq | Sep 15, 2025 | Uncategorised
Gut Feelings Aren’t a Strategy You can have the best-looking ads, a beautiful website, and a content calendar packed for months — but if you’re not using data to guide decisions, you’re guessing. And in digital marketing, guessing is expensive. A strong digital...
by lumiq | Sep 15, 2025 | Uncategorised
Marketing Is No Longer Just About Creativity — It’s Also About Infrastructure As digital campaigns become more data-intensive and fast-moving, brands are hitting a wall with traditional marketing setups. Manual reporting. Disconnected platforms. Slow deployment. Sound...